I like to know who owns the news I read.

Let's look at the New York Times, MSNBC, Washington Post, and CNN.

The Vanguard Group and Blackrock are the two biggest institutional holders of the New York Times.

NBC Universal (MSNBC and NBC News) is owned by Comcast whose two highest institutional holders are Vanguard Group and Blackrock.

Now, the Washington Post is owned by Jeff Bezos who is the guy who started Amazon, so they're different, right? Amazon's two largest institutional holders are...wait for it...I bet you can't guess what's coming...the Vanguard Group and Blackrock.

And CNN is owned by AT&T. Their two largest institutional holders are also the Vanguard Group and Blackrock.

I surmise that those who own the news control the news. Who are these groups? They do a great job of staying out of the news (well, they own them) and remaining like the wizard in Oz.

And that is one bubble of the news. Completely owned and influenced by the same institutional holders. They are really all part of the same bigger company.