True, but I was talking about PR cover. To some extent, also reasoning - DDG has legit competitors (Yandex and Brave Search), so just nuking the company and sending its users to less-controlled sites seems like poor strategy.

What is their actual audience, supposedly? Like, we know it's a funny nose guy doing what they do, maybe for a payoff somewhere, but aren't companies supposed to at least pretend they want to have customers?