In the age of viral marketing, it is very important to adopt the mentality of "I'll believe it when I see it", especially for supposed revolutionary technologies.

this mindset will keep you open to the possibility that such a revolutionary technology does indeed exist, and therefore is an optimistic mindset.

it also will train you to temper your expectations and prevent you from spending your money or investments on promises, focusing on material results.

marketing firms in grifter's hate this mindset because it allows individuals to be excited about something without spending money on it until they deliver.