You have to keep in mind reddit is one of the major propaganda sites, so it makes sense to let someone like Maxwell is oversee many of the top subreddits. Plus, there are so many celebrities that spend their day posting nonstop on Twitter and other sites.

I've also heard accusations that many of her posts were not her own. People would post and within minutes it would be deleted, only to be posted by the Maxwell account. Seems to have saved her some time coming up with daily posts.