Thats all it is. Someone super smart owns a farm of the data of everyone's thoughts and feelings that are envoked by intense visual and audio stimuli. "mindless scrolling" is a state where the computer/phone has hypnotized you into an indefinite cycle of stimulus response association tests, using dopamine as a reward, and anger (negative associations envoking a stronger motorstimulus response/ increased engagement) as a prod. the precedent set by the phenomenas of; youtube/twitter etc. (companies and technologies) 2020 (trumpcovidwokeblm) suicide/loneliness/mental health crisis, our future can only be described as entirely hopeless